Dámes Labouré-roi 2010 is a classic complex French red. The brief was to make a classic Bordeaux bottle seductive, mysterious and complex. So we made the taste notes the key element on this print, with a rich copper foil on a substantial recycled board it really makes a stunning bottle label. Each bottle is hand dipped in a copper wax to finish is off.
Dámes Labouré-roi was well received through all channels, the feedback was strongly positive leading to a strong relationship with the producer and major packaging blogs featured the work.